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Solar Panels

A 3-week exclusive training from the industry's leading growth hackers, marketing agencies and CEOs of the latest digital marketing skills and trends taught by industry experts

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Driving Customer Behavior Online

With a better understanding of customer behavior, you can master strategic marketing concepts and tools to address brand communication in a digital world.

What You Will Learn:

  • Gain an understanding of the motivations behind collecting data and analyzing said materials.

  • Understand frameworks and approaches to measuring a user's actions, digitally.

  • Learn to evaluate and choose appropriate analytical tools and techniques on the web.

  • Earn familiarity with the unique measurement opps and challenges presented online.

  • Create new opportunities in the digital landscape with your newfound skill set in digital marketing.

  • Scale growth-focused businesses and agencies with a focus on data collection and analyzing.

  • 39,283

    Active Students

    $472.4M

    Revenue Earned

    5,304

    Marketing Agencies

    Who Would Benefit

    • Content Managers & Strategists

    • SEO/SEM Specialists

    • User Experience Designers

    • Email Marketing Specialists

    • Digital Analysts & AI Specialists

    • Digital Marketing Managers

    Course Modules

    Here's a better breakdown of what you'll be learning inside this Master Class.

    Course 1

    Marketing In a Digital World

    This course examines how digital tools, such as the Internet and smartphones are changing the world of marketing by evolving the roles and practices of both companies and consumers.

    SEE ALL 10 MODULES

    Course 2

    Digital Marketing Analytics

    Successfully marketing brands today requires a well-balanced skill set. This course introduces students to the web analytics and the intricate science behind it, including Google analytics.

    SEE ALL 12 MODULES

    Course 3

    Digital Media and Marketing

    The digital revolution has led to a huge shift in the landscape of marketing communications, while also creating new opportunities for businesses to engage consumers through new digital technologies.

    SEE ALL 10 MODULES

    Over 30,000+ Happy Students

    Become a part of a revolution for change in a digital world.

    Carole Stahll

    Milla Marshall

    Jason Devula

    Jonathan Wu

    Angela Moseley

    Jamie Corbin

    Sirius Pjenko

    Anya Villarusa

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    Meet The Trainers

    Arian Phun

    Phunnelytics

    CEO & Founder

    Arian is a successful Founder of one of the newest next-gen digital marketing analytics startups. He realized that modern problems require modern solutions.

    Raphael Sakur

    Urbana Marketing

    Digital Marketing Manager

    Raphael is the "do-it-all" Digital Marketing Manager who understands more about a website's performance than some mechanics know about what's under the hood of a car.

    Jacob Makerson

    Digitalia

    Head of Marketing

    Jacob made his mark in the digital marketing world when he helped the top Fortune 500 companies 10x their performance and profits with sleek marketing strategies.

    Meet The Founder

    CEO & Founder, Online Marketing

    Aaron Yun Lee

    "It is an honor to be able to champion the next generation of digital marketers into a new era. More than ever, we are faced with challenges of connecting businesses with their ideal audiences and that's why I created Online Marketing. With this course, you'll become the best in your industry which facing and conquering every challenge...

    ... see you on the inside!"

    Frequently Asked Questions

    We know you'd still have questions, so that's why we prepared this section just for you.

    What is the refund policy?

    If you subscribed, you get a 7-day free trial during which you can cancel at no penalty. After that, we don’t give refunds, but you can cancel your subscription at any time.

    Can I just enroll in a single course?

    Yes! To get started, click the course card that interests you and enroll. You can enroll and complete the course to earn a shareable certificate, or you can audit it to view the course materials for free.

    Is financial aid available?

    Yes, Online Marketing provides financial aid to learners who cannot afford the fee. Apply for it by clicking on the Member Login button in the top right corner of the screen.

    Can I take the course for free?

    When you enroll in the course, you get access to all of the courses and you earn a certificate when you complete the work. If you only want to view the course content, you can audit the course for free.

    Is this course really 100% online?

    This course is completely online, so there’s no need to show up to a classroom in person. You can access your lectures, readings and assignments anytime and anywhere.

    Do I have to take the courses in this Specialization?

    It is recommended that the courses in the Digital Marketing Specialization be taken in the order outlined. You will have the opportunity to do all five courses and apply your combined skills in a final project.

    Start Your Journey Today

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